The French Football club Olympique Lyonnais launched "l'Allée des Lumières" (the wall of lights), a special online page for supporters in anticipation of their new local stadium. Fans will get the opportunity to purchase plaques adorning their name to fit the walls leading to the main entrance.
To order this customised plaques, we have designed a fully responsives page for the OL Football Club. An very appealing format that lead to major sales on the day it was launched.
Results: In less than 48 hours, the premium page resulted in 80 plaques that were sold and got excellent press coverage